What kind of website do I need for my business?

Kinds of websites

What kind of website do I need for my business?

It seems that everywhere you look you can find a website designer or someone who claims to know how to piece a website together and while that’s great, you need to be very wary about who you hire for the job. Firstly, you need to consider what kind of website you need for your business as this will affect the decision on who to hire. Not all designers have the same skills and when it comes to coding and making things work seamlessly, you might find cheap and inexperienced designers lacking in skills and know-how.

Now that you have acknowledged that a website is a good idea, it is probably best to get thinking about the type of website you need, but the first thing to consider is whether your website should be Static or Dynamic?

  1. Static web pages are probably the most common, as they offer a cost-effective website for content that doesn’t need to be changed or updated constantly.

  2. Dynamic web pages offer far more flexibility, allowing for changes in data and user interaction, but require a high-end server, and unless they are well optimised, are often not as visible to search engines.

Once you have decided just how much or how little interaction you want on your site, you need to start considering exactly what type of site. Below we have included some information on the various types of websites:

  • E-commerce websites – this is the right type of site if you are going to sell products online and want to offer your clients a secure and safe way to pay online with their credit card.
  • Standard websites – these are very much like personal websites and don’t require anything fancy. This is the type of website that you can opt for if you just want to present information to your clients, but don’t necessarily want to make any sales online. HTML is usually used to design these sites.
  • Blogging websites – if you simply want to start a website to share information on a passion or your interests with your clients, then a blogging website is a good choice. You might have heard of WordPress which is a great option for creating such a site or you could ask a professional designer to create a good looking website that you can log into yourself with a user name and password and then upload posts and make edits as you go.
  • CMS (Content Management Site) – this type of site is ideal for those who want to go it alone. You can set up your own website and manage all of the content and design components yourself. Some find setting up this kind of site simple while others require assistance from a professional designer.

These are just a few of the types of websites that you can mull over. Before you can decide which website type is ideal for your business you must determine what your website goals and objectives are. Do you want your site to boost online sales, create awareness of products or provide help to those purchasing your products?

If you need assistance in deciding which type of site is best suited to your business and its needs; get in touch with us at Electric Pencil. We will help you to understand your online needs better and present you with a variety of options to consider.

Author Sean McMahon

Sean McMahon Google+ is a digital strategist and website designer based in Johannesburg, South Africa. He has been in the digital design industry since 1998 and currently heads up Electric Pencil and Website Strategy Guru. His current focus is on strategizing, designing and developing websites for entrepreneurs, small to medium businesses, coaches, speakers, trainers, authors and subject matter experts.

More posts by Sean McMahon

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